Category: Media

Tim Murray, President and CEO of the Worcester Regional Chamber of Commerce will be the first ever grand marshal at the annual Gay Pride Parade in Worcester. The parade in scheduled for Saturday, September 7, 2013. Worcester Pride is organizing the event which unifies the Central Massachusetts LGBTQ community.

Tim Murray states, “I am proud to participate in this great event and honored to have been chosen. In my previous positions, I have always represented everyone in our community and as head of the Chamber, look forward to embracing every business. I am also happy to call this community of rich diversity my home.

Pride = Equality is the theme of this years parade, which begins at 11:00 am and will march down Main Street. The parade will wrap up at noon in the Worcester Common.

Commitee member Peter Bacchiocchi stated “The overarching theme for Worcester Pride is unity and equality and we are pleased to see progress locally and nationally.”

View the press release from Peter Bacchiocci here.

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A key component for small businesses to grow its market share and bottom line is online marketing. Small businesses must decide whether to embark on online marketing internally or to have a partner take over. Many small businesses become frustrated with the process of online marketing even though they see the importance of it.

Below are 5 reasons small businesses are choosing outside firms to do their online marketing for them:

Professional Expertise – Small businesses see the value in hiring experts in online marketing who are prepared to stay on top of their specific challenges.

Outside Perspective – Small businesses recognize that an outside firm is willing to judge their situation and recommend solutions that they may not see themselves.

Costs – There are a lot of costs associated with maintaining an internal marketing department. It is far more cost effective to go with an outside marketing firm.

Focus – Hiring an online marketing firm allows small businesses to focus on their core purpose and allow their online marketing partner to do the same.

Position – Many small businesses are not experts in online marketing. A firm with the right expertise and knowledge will keep the small business ahead of the game.

What’s the best way for your small business to gain expertise, perspective, financial health, focus and the position it needs to stay on top in today’s market?

Read more about this blog here.

Mass Business Blog announced the launch of their new website for Massachusetts Businesses and consumers. The website allows Massachusetts businesses to post guest blogs about the latest activities of their business, trends in their industry or other relevant news about their business or industry. Submitting a guest blog to Mass Business Blog is free of charge, and business are encouraged to submit a guest blog to attract attention for their business.

Mass Business Blog is a source for local businesses and consumers to read interesting and relatable content. Additionally, posting a blog on a third party site, such as Mass Business Blog, will provide company news with a further reach than only using an onsite blog. Blogs submitted for publication on the site are reviewed and edited by Mass Business Blog editors, and are approved before being released on the website.

To read the full story click here.